Your Product Is Too Good To Make A Profit

Williams Shaving Soap
Williams Shaving Soap

Last time I was in Wegman’s I looked for a refill for my shaving mug. Mine is not really a mug, it’s plastic cup that came with a thermos and I use one of those old-fashioned brushes. I only shave every two or three days and the shaving soap lasts forever. I couldn’t find the little boxes so I asked a woman who was stocking the shelves if she knew where they were. Turns out this woman didn’t even work for Wegman’s. She works for one of the many companies who have swung a deal with Wegmans to stock a certain number of cubic feet of shelf space with their product.

Wegmans makes a profit on sales of that company’s products and they also make money from the company to stock their wares in the first place. At least, I think this is how big stores work now.

This woman was nice enough to track down a store employee. I say “nice” but she was probably being paid by the hour and desperate for a diversion. You start noticing these things when you work for yourself. The real employee told me that they “stopped carrying that product because no one was buying it.” Ouch. I know why they stopped carrying it. It was a cheap ass, slow mover and it could not possibly earn its keep on their high rent shelves.

So today I stopped by Walgreen’s where I know I have bought this before and they had no space on their shelves for it. I went down the street to Top’s and they didn’t have any either. My last stop was Rite Aid and I bought the last box of William’s Shaving Soap on their shelves. It could be the last one in Rochester for all I know. I might have to buy my toiletries on eBay.

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